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Graza CEO 谈市场扩张与消费者展望
Graza CEO on Market Expansion, Consumer Outlook
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Graza CEO Andrew Benin 表示，品牌吸引力始于橄榄油品质，挤压瓶设计也让产品更易于消费者使用并走红。瓶身标注橄榄油产地、品种、收获季节、装瓶日期和最佳食用日期，品牌致力于在农业条件变化下保持辛香、风味浓郁的稳定口感。
正文
Oct 16th, 2026
Graza CEO on Market Expansion, Consumer Outlook
Andrew Benin, CEO of Graza, said the company’s appeal starts with the quality of its olive oil, while its squeezable bottle helped make the product approachable and popular. Benin emphasized sourcing transparency: bottles identify the oil’s origin, varietal, harvest season, bottling date and best-by date, while the brand aims to deliver a consistent peppery, flavor-forward profile despite agricultural variability. He speaks with Romaine Bostick on "The Close."
来源：Bloomberg Markets · bloomberg.com