PacSun 首席执行官：品牌对当今年轻人意义重大
PacSun CEO: Brands Mean a Lot to Young People Today
PacSun 首席执行官 Brieane Olson 表示，品牌对当今年轻人意义重大，公司的核心顾客年龄为 16 至 24 岁。PacSun 与 GlobalData 调查了 6,000 名年轻人，结果显示心理健康是他们最重视的议题；公司还与 Selena Gomez 及 Rare Impact Foundation 持续合作，打造旨在为年轻顾客带来长远价值的合作项目。
PacSun CEO: Brands Mean a Lot to Young People Today
Brieane Olson, CEO of PacSun, says that the retailer’s core customer is 16 to 24, while it is also tracking differences between Gen Z and Gen Alpha. Drawing on a PacSun Youth Report conducted with GlobalData and surveying 6,000 young people, Olson said mental health ranks as their top priority. She cited PACSUN’s ongoing partnership with Selena Gomez and the Rare Impact Foundation as an example of collaborations intended to have lasting value for young customers. She speaks with Romaine Bostick on "The Close" on October 29, 2026.
来源：Bloomberg Markets · bloomberg.com